IT'S-A MOBILE-FIRST WORLD. IS YOUR WEBSITE READY?
-
77% of American's own a smartphone. That's over 230 million U.S. consumers own smartphones!
-
Nearly 100 million consumers in the U.S. own tablets.
-
In the last 6 months, 79% of smartphone users have made an online purchase using their mobile device.
-
Almost 40% of all E-Commerce purchases during the 2018 holiday season were made on a smartphone.
-
10% of ALL retail revenue is now comprised of E-Commerce dollars.
-
80% of consumers used a mobile phone inside of a brick-and-mortar store to either find product reviews, compare prices or look up additional store locations.
-
Worldwide, there is an estimated 10 billion mobile connected devices currently in use.
USER EXPERIENCE DICTATES EVERYTHING ABOUT A WEBSITE
Today, websites are the pointy end of the marketing spear. No other aspect of your marketing effort has the potential to reach the width and breadth of audience that your website does. For your site to have maximum impact and effectiveness, design begins by taking your audience, your users, into account. What do you want them to do when they visit? Where do you want them to click? And most importantly, how can you turn them from a visitor into a customer?
And more and more, those visitors are coming to your site via a mobile device such as a smartphone or tablet. That's why a WT Digital, we have a "mobile-first" design and development mentality. We think about your website from the user's perspective first.
User experience design or user interface design begins with fully understanding your business, your audience, and your website goals. Do you want to educate your customer? Do you want to generate a large number of leads? Is your business easy to convey? Is it complex?
No matter what your goals are for your website, WT Digital can help you accomplish them and view your website experience from your customer's perspective. From that viewpoint, we can produce a user experience that increases brand awareness, generates and nurtures leads into conversions, and maintains long-term customer loyalty. Let's sit down and discuss your website from a user's perspective today. Just click here to get in touch, or call 404-348-4921.
When creating content, be empathetic above all else. Try to live the lives of your audience."
Rand Fishkin, Founder at Moz
OUR VOICE
The Future is Now: Why Your Business Needs to Make the Switch to Google Analytics 4
Are you still using Universal Analytics (UA), also known as Google Analytics 3 (GA3), to track your website’s traffic and data? It’s time to upgrade to Google Analytics 4 (GA4) before it’s too late! In this blog, we’ll explain what GA4 is, how it differs from Universal Analytics, and why businesses need to transition to…
Creating a Winning IT Company Marketing Plan
Creating a winning marketing plan for your IT company is crucial for success in today’s digital world. A strong marketing plan will help you reach your target audience, establish your brand, and achieve your business goals. In this blog post, we’ll dive into the key elements of a successful IT company marketing plan and provide…
READY TO TAKE YOUR MARKETING EFFORTS TO THE NEXT LEVEL?
Let's get together and discuss your ongoing marketing efforts and how the WT Digital Agency can help you increase results and ROI.