IT'S-A MOBILE-FIRST WORLD. IS YOUR WEBSITE READY?

This image is a vector file representing a responsive design concept on various media devices.
  • 77% of American's own a smartphone. That's over 230 million U.S. consumers own smartphones!

  • Nearly 100 million consumers in the U.S. own tablets.

  • In the last 6 months, 79% of smartphone users have made an online purchase using their mobile device.

  • Almost 40% of all E-Commerce purchases during the 2018 holiday season were made on a smartphone.

  • 10% of ALL retail revenue is now comprised of E-Commerce dollars.

  • 80% of consumers used a mobile phone inside of a brick-and-mortar store to either find product reviews, compare prices or look up additional store locations.

  • Worldwide, there is an estimated 10 billion mobile connected devices currently in use.

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USER EXPERIENCE DICTATES EVERYTHING ABOUT A WEBSITE

Today, websites are the pointy end of the marketing spear. No other aspect of your marketing effort has the potential to reach the width and breadth of audience that your website does. For your site to have maximum impact and effectiveness, design begins by taking your audience, your users, into account. What do you want them to do when they visit? Where do you want them to click? And most importantly, how can you turn them from a visitor into a customer?

And more and more, those visitors are coming to your site via a mobile device such as a smartphone or tablet. That's why a WT Digital, we have a "mobile-first" design and development mentality. We think about your website from the user's perspective first.

User experience design or user interface design begins with fully understanding your business, your audience, and your website goals. Do you want to educate your customer? Do you want to generate a large number of leads? Is your business easy to convey? Is it complex?

No matter what your goals are for your website, WT Digital can help you accomplish them and view your website experience from your customer's perspective. From that viewpoint, we can produce a user experience that increases brand awareness, generates and nurtures leads into conversions, and maintains long-term customer loyalty. Let's sit down and discuss your website from a user's perspective today. Just click here to get in touch, or call 404-348-4921.

When creating content, be empathetic above all else. Try to live the lives of your audience."

Rand Fishkin, Founder at Moz

OUR VOICE

Creating Buyer Personas

By The WT Digital team | November 16, 2021

What is a buyer persona? A buyer persona is a fictional representation of the ideal customer for your business. Whether you’re in sales and marketing or any other part of your business, a buyer persona is going to be helpful. With a buyer persona, you’ll be able to internalize your ideal customer so that you…

How to fix a slow website? Top 8 Diagnosis & Solutions

By The WT Digital team | November 12, 2021

You need a lightning fast website to provide a strong user experience (UX) and rank organically in search results. Google itself aims for a page load time of under a half-second but says it should, at most, be under two seconds! This guide walks through the importance of your website’s loading speed, the reasons why…

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