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5 Reasons You Need to Perform a Website Audit

Posts by Sara Crawford

5 Reasons You Need to Perform a Website Audit

When you’re looking at your business and trying to improve your marketing, web presence, and SEO, the first thing you need to do is a website audit. This is a vital step in developing a digital marketing strategy suited to your website and your business. You can’t understand where you need to go until you…

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6 Ways to Use Content Marketing to Promote Your Business

The phrase “content is king” is used so much, it has become a cliché, but there is a lot of truth to it. Content marketing has become a necessity for all brands and businesses. It is behind the majority of successful digital marketing campaigns, and it can help you to improve your brand reputation, help…

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7 Ways to Improve the User Experience of Your Website

Your potential customers and clients have more options than ever before in today’s digital world. Whenever they need anything, they can find whatever they’re looking for on their phones or their computers. Every business has to use their website as a way to convince customers and clients to choose them over everyone else. One of…

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How to Excel at Social Media Without Making it Your Life

Facebook. Twitter. Instagram. Tumblr. LinkedIn. YouTube. Pinterest. There are so many social media channels you have to keep up with, and they keep adding more. Tiktok. Musical.ly. Holonis. Sometimes it seems like staying on top of social media is a full-time job. And it can be. But if you run a business, you need to…

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5 Ways to Use Storytelling for Your Brand

There’s a lot of noise in the world today. With Twitter, Facebook, Instagram, podcasts, blogs, and YouTube, it can feel like everyone is shouting. Every day, your customers are getting bombarded with sales and advertising messages from all sorts of brands. So how do you rise above the noise? By building a connection with your…

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9 Tips for Better Facebook Ads

Social media ads are one of the best tools for advertising. One of the best things about Facebook ads is that you can do so much with them. There are so many ways you can target the best audience, and there are so many ways to present your ads. But because there are so many…

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5 Tips for a Great Subject Line in Your Emails

e-mail concept

Let’s face it. There is so much content out there to pay attention to. We all get so many emails day after day. What is the best way to rise above the noise? One way you can grab your audience’s attention is to send out captivating emails. But first you have to get people to…

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6 Excellent Marketing Podcasts

It can be a challenge to keep up with the constantly changing world of digital marketing. With social media updates, search engine algorithm changes, and new technology, the field is constantly changing. Many of us stay up to date with blogs and attend conferences, but another great way to stay updated on what’s going on…

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5 Ways Your Website Benefits from ADA Compliance

In 1990, the Americans with Disabilities Act (ADA) was developed to ensure that individuals who have disabilities get the same opportunities as everyone else. In recent years, ADA compliance applies to websites and even apps. If you’re wondering whether or not to make your website ADA compliant, here are five ways your website will benefit.…

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