Social Media
A Strategic Approach to Email Automation for Growing Businesses
Email marketing has come a long way from the days of batch-and-blast newsletters. Today’s leading businesses are leveraging sophisticated email automation to deliver timely, personalized messaging that nurtures customer relationships and drives revenue growth. When integrated holistically, email automation becomes a powerful engine for engaging audiences and guiding them seamlessly through their journey. At its…
Read MoreLinkedIn Paid Advertising: A Strategic Investment in Your Business Growth
In the competitive sphere of digital marketing, LinkedIn stands out as a powerful tool for businesses aiming to enhance their visibility and influence online. Leveraging its network of over 800 million global professionals, LinkedIn offers companies a chance to reach a dedicated audience that values substantive interaction, setting it apart from typical social media platforms.
Read MoreSocial Media Predictions for 2020
It’s difficult to believe we’re almost at the end of 2019. As we start to look forward to 2020, it’s natural to try to foresee the ways in which technology will evolve, and social media is a significant part of that. While social media becomes increasingly significant in our world, it is fascinating to consider…
Read MoreTips for Planning a Social Media Strategy
Having a social media strategy is a vital part of your digital marketing plan. If you already have one, updating and upgrading your social media strategy periodically is important. Here are some tips that will help you to plan or upgrade your social media strategy: 1. Take a look at your current use of social…
Read More8 Ways to Link In
LinkedIn is a great social media platform for networking. It currently has over 610 million members. 97% of B2B marketers are using LinkedIn as a distribution channel for content. It’s the largest professional networking site in the world. It’s a great place for professionals to connect, for job seekers to find employment, and for employers…
Read More10 Tips for Using Video on Social Media
When it comes to social media, video is huge. According to Statista, 85% of all users of the internet in the U.S. watched online video content each month. The demand for video content on the internet is also increasing. 54% of consumers stated they wanted to see more video content from a business or brand…
Read MoreHow to Excel at Social Media Without Making it Your Life
Facebook. Twitter. Instagram. Tumblr. LinkedIn. YouTube. Pinterest. There are so many social media channels you have to keep up with, and they keep adding more. Tiktok. Musical.ly. Holonis. Sometimes it seems like staying on top of social media is a full-time job. And it can be. But if you run a business, you need to…
Read More9 Tips for Better Facebook Ads
Social media ads are one of the best tools for advertising. One of the best things about Facebook ads is that you can do so much with them. There are so many ways you can target the best audience, and there are so many ways to present your ads. But because there are so many…
Read MoreGranting Access to LinkedIn Company Pages
To add an admin to your Company Page via Admin Tools: Click the Me icon at the top of your LinkedIn homepage. Below Manage, select your Company Page. Click the Admin tools dropdown at the top of the page and select Page admins. Next, you can complete one or both of the following sequence of steps. To add a new admin, select…
Read MoreBalance Your Social Media Schedule
