Best Practices
Retargeting: The Essential Strategy Your Business Can’t Afford to Ignore
It’s a harsh reality: Around 98% of your website visitors leave without converting. That lost opportunity is significant, considering you paid to bring those potential customers to your site in the first place. But what if there was a way to stay top-of-mind and reel them back in? There is, and it’s called “retargeting”. What…
Read MoreAuthor Bio Best Practices for Marketing & SEO
In the digital age, authorship plays a crucial role in establishing credibility and authority, particularly for websites and blogs; An effective author bio can significantly enhance your SEO and content optimization efforts. This article delves into what an author bio is, its importance, and how to craft one, along with the specific SEO and content optimization best practices tailored to author profiles.
Read MoreHow to fix a slow website? Top 8 Diagnosis & Solutions
You need a lightning fast website to provide a strong user experience (UX) and rank organically in search results. Google itself aims for a page load time of under a half-second but says it should, at most, be under two seconds! This guide walks through the importance of your website’s loading speed, the reasons why…
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