Content Marketing
Why You Need to Shift Your Marketing (Again!) as the Pandemic Continues
How Humor, Flexibility, and Authenticity Will Get Us Through This Next Phase Like many of us, since March you’ve probably been consuming way more content than ever before. You have also likely reached a point where you tune out instantly when you see yet another technology or car company declaring that “we’re all in this…
Read MoreIs Your Content Remarkable?
The internet is flooded with content, and sometimes it can feel like you are drowning. The number of bloggers in the United States will reach 31.7 million in 2020, and there are now over 800,000 podcasts. There are currently 3.8 billion social media users worldwide, which is nearly half of the world’s entire population. Facebook…
Read MoreHow to Create an Amazing Content Marketing Strategy for 2020
It’s the beginning of another year, and you are probably setting goals for your business. Content marketing has become more important than ever, and if you want to expose your business to a broader audience, you will want to think about your content marketing strategy for 2020. According to the Content Marketing Institute, 63% of…
Read MoreContent Marketing Trends in 2020
As we near the end of 2019, it’s time to start looking ahead to 2020. It’s interesting to think about what trends we are going to see in content marketing and SEO. Content is getting better and people are finding more relevant content that answers their questions and give them the information they need or…
Read MoreWhat Fiction Writing Has Taught Me About Creating Content
I have been writing obsessively ever since I learned how. When I was in first grade, I used to write plays and have the neighborhood kids perform them with me on the driveway. I have written poetry, songs, plays, screenplays, and of course, fiction. I have a BA in English and an MFA in Creative…
Read More6 Ways to Use Content Marketing to Promote Your Business
The phrase “content is king” is used so much, it has become a cliché, but there is a lot of truth to it. Content marketing has become a necessity for all brands and businesses. It is behind the majority of successful digital marketing campaigns, and it can help you to improve your brand reputation, help…
Read More11 Things I Learned at the Digital Summit
Earlier this week, I attended the Digital Summit at Cobb Energy Performing Arts Center in Atlanta, a two-day conference packed full of marketers, entrepreneurs, and business leaders talking about content marketing, branding, social media, SEO, e-mail marketing, and so much more. Needless to say, I learned a lot over two days. Here are the 11…
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