The WebTech Radar Blog

The WebTech Radar Blog

WebTech Marketing Radar

Stay in tuned with the WebTech Radar to learn more about what we’re doing and how we’re doing it. Our blog keeps you up to date with the latest news in the ever-changing world of digital marketing. Check back here often or subscribe for our latest insights.

June 12, 2017

How To Include SEO In Your Website Design Process

If you’re getting started on a new website, it’s important to understand how Search Engine Optimization (SEO) affects web traffic to your site. No matter your business, […]
May 30, 2017

Wear Your Green On Your Sleeve

Internet marketing for eco-friendly businesses If you’re running an environmentally conscious business, it’s important to highlight this value to your customers and stakeholders. Showing your clients […]
May 3, 2017

A Guide To Creating Valuable Content

Creative content is the backbone of a successful inbound marketing program – but it’s not as hard to make as you might think. Here’s your step-by-step […]
April 5, 2017

Tips and Tricks for Google’s Most Popular Tools

Google offers a huge collection of tools that can be used with a single login. Not only are Google’s tools invaluable in early website development, they […]
March 22, 2017

Using Your Website For Employee Development

Did you know that the average employment turnover rate in the United States is 16.4 percent? Staff attrition — whether through retirement or resignation — has […]
February 28, 2017
Reading Analytical Business SEO Report

Making Sense of Monthly SEO Reports

Your monthly SEO report should be a treasure trove of useful data. It should offer clear current & historical performance indicators of your internet marketing activities. It […]
January 16, 2017

Beginner’s Guide To Yelp For Business

What is Yelp? Yelp is a great resource for those browsing the web in search of local businesses and want to research the quality of their […]
November 15, 2016

How Retargeting Converts Visitors Into Customers

Small businesses, startups, and family operations need advertising to connect with customers while working within a budget that may not offer room for national TV spots […]
November 7, 2016

Balance Your Social Media Schedule

Businesses working to navigate social media often find it confusing and challenging. Although it’s well-known that the key to success starts with consistency, there is often […]
August 27, 2016

How To Update WordPress, Plugins and Themes

If the idea of creating and managing a business website or blog is intimidating to you, you’re not alone. Website Management does require work, maintenance and […]
July 27, 2016

How To Get A Wikipedia Backlink To Your Website

A Brief Guide to Wikipedia This year Wikipedia celebrated its 15 year anniversary as the go-to source for quick, in-depth information free for anyone to use. It’s value […]
June 24, 2016

Using Technology to Cross-Sell In Your Law Firm

Cross-selling remains a persistently elusive goal within legal marketing, and for some firms, it may not be a goal at all. In fact, a groundbreaking 2007 survey […]
May 17, 2016

Digital Marketing For Big Thinkers

Digital Marketing For Big Thinkers Business and sales leaders often have grand marketing visions for their companies or products. The problem is executing their vision, which […]
April 13, 2016

Google Penalizes Websites For Deceptive Links

This weekend, many website owners received emails from Google reminding them that “buying links or participating in link schemes in order to manipulate PageRank is a […]
April 12, 2016

Strange mail about your web domain? Don’t fall for it!

Watch out!  That next email or SMS you get claiming that your web domain needs renewal could easily be an attempt at a phishing scam. Phishing […]

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