How ADA Compliance Improves UX/UI by Helping Individuals Access Information

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Customers with visual impairments or other cognitive disabilities experience content differently. People with disabilities may not be able to experience your website and information the same way. According to the CDC, over 26 percent of the American population experiences some kind of disability This means that many Americans require a more optimized user experience and…

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How to Measure Basic Blog Post Performance

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So, you finally took the plunge and joined the content marketing revolution to support your business. What’s next? It’s no secret that effective content marketing is an investment in both time and financial resources. Maintaining an active blog plays a huge role in increasing visibility for your business, driving traffic to your website and improving…

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How to Create a Company Blog

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When you hear the word blog, what comes to mind? Do you think of scrolling through an entertaining food blog or fashion blog? Gone are the days of blogs being simply a source of entertainment. Today, a business blog is a powerful marketing tool to reach potential customers and eventually drive traffic and promote growth…

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How To Create a Company Blog Strategy

Plan your blog post

According to Fundera, over 409 million people read blog post content each month, making them an absolute must-have part of your content strategy, regardless of the size of your business. With such an enormous audience and potential for success, boring business blogs need not apply. In order to stand out, you need to provide your…

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The Benefits of a Company Blog

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So, you took the necessary steps to build your company’s website. Now what? You’re probably wondering how you can make the most out of your investment and take your efforts to the next level. According to the Content Marketing Institute, 72% of marketers say that content marketing has increased the number of leads for their…

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How to choose the right digital marketing company

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Choosing the right digital marketing agency for your organization can be a daunting task but an important one. Digital marketing agencies have grown in popularity over the years. These B2B companies provide mission-critical digital services that support business continuity and growth in the digital era. Different agencies offer different digital marketing services like website building,…

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